NAMM 2018: Yamaha APX600 Improves Upon Number One Acoustic Electric Guitar in U.S.

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ANAHEIM(January 25, 2018)—Yamaha today showcased the APX600and CPX600acoustic electric guitars, instruments that build and improve on the excellent craftsmanship, handsome design, rich tones, and easy playability of the top-selling APX500IIIand CPX500III.

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These guitars are a great fit for country, rock, and blues, and suited to players ranging from beginners to professionals.Acoustic electric guitars have surpassed conventional acoustic guitars in popularity, and the upgraded APX and CPX models address the trend towards smaller-body and shorter-scale instruments.

The new guitars are successors to the top-sellingAPX500III and its companion CPX500III; the APX600 continues the company’s thin-body line of guitars, while the CPX600 offers a medium-jumbo profile. While the new models maintain the scalloped bracing and premium electronics of the 500III generation, key new features include fresh finishes for both models and an upgrade to a genuine abalone rosette in the APX600fora superior acoustic tone. In addition, the scale length of the APX model has been shortened from 25 9/16″ to 25” for greater playability.

Because the guitars are built in Yamaha owned and operated facilities, they adhere to the same standards and practices as the company’s higher-end handcrafted guitars, at a price point competitors can’t match.

The thin-body APX600 features a spruce top, eastern mahogany back and sides, die-cast tuners and the Yamaha exclusiveSystem55T preamp, a 1-way piezo pickupwith3-band EQ with an adjustable midrange, and an onboard tuner.The medium-jumbo (Compass) profile CPX600 is the full-bodied sibling of the APX600, and also offers a spruce top; eastern mahogany back and sides; die-cast tuners, and System55T preamp.

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“Guitarists today favor acoustic-electric instruments that carry a smaller profile to make them more portable and versatile in both amateur and pro settings,” said Dennis Webster, product marketing manager, Yamaha Guitars. “TheAPX600and CPX600are the perfect answer, and these latest models are built to suit the needs of discerning players.”

Pricing and Availability

Yamaha APX600 (MSRP: $470)and CPX600(MSRP: $575) acoustic-electric guitars will ship in January 2018.Both models are available in Old Violin Sunburst and Black; the APX600 is also available in Vintage White and Oriental Blue Burst, and the CPX600 in Root Beer and Vintage Tint.

For more information, visit the Yamaha Booth at the 2018NAMM Show in the Anaheim Marriott Hotel, Marquis Ballroom, January 25-28, 2018, or http://4wrd.it/APXCPX

 

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