Introducing Boroughs Guitars: A Brand for Aspiring Musicians

Available Exclusively at Adorama, New Brand Offers Instruments That Balance Quality and Affordability


NEW YORK (Jan. 25, 2022) – Introducing Boroughs Guitars – a new brand designed to equip aspiring musicians with affordable, high-quality guitars and ukuleles, so they can start their journey and enjoy everything music has to offer. Harnessing the creativity, diversity, and inspirational nature of New York City and its five boroughs, Boroughs Guitars offers instruments that are thoughtfully designed, balancing quality with affordability. Designed by musicians with customer needs in mind, instruments are made with high-quality materials to provide well-rounded products with a strong build, quality components, clear sound, good playability and stylish features, all without compromising price.

“We’re excited to introduce the Boroughs Guitars brand for beginner and experienced musicians alike,” said Brian Harsh, Brand Manager at Boroughs Guitars. “We believe that playing an instrument is one of the greatest joys and something anyone can benefit from, regardless of who they are. Boroughs Guitars is committed to not only offering high-quality, affordable instruments, but also offering support, resources and education to help musicians on their journey.”

Boroughs Guitars provides a robust line of beginner and step-up acoustic instruments for both aspiring and more experienced musicians of all kinds looking for a reasonably priced guitar or ukulele. Features include popular body styles, a modern headstock, modern finishes and high-quality components.

Boroughs Guitars instruments available at launch include:

  • B15M ¾ Size Dreadnought Guitar
  • Available in natural and sunburst
  • B20A Beginner Auditorium Guitar
  • Available in natural and sunburst
  • B20D Beginner Dreadnought Guitar
  • Available in natural, sunburst, and black
  • B20DPK Beginner Dreadnought pack
  • Includes Guitar, strap, gig-bag, strings, and picks
  • B20C Classical Guitar
  • Available in natural and sunburst
  • B30D Dreadnought Guitar
  • Available in natural, mahogany, and sunburst
  • B30DPK Dreadnought pack
  • Includes Guitar, strap, gig-bag, strings, picks, and tuner
  • B30ACE Auditorium Acoustic-Electric Guitar
  • Available in natural and sunburst
  • B10US Soprano Ukulele
  • Available in natural, blue, and pink
  • B10UC Concert Ukulele
  • Available in natural

Pricing and Availability:
Boroughs Guitars along with gig bags for each body style are available now exclusively at, with ukuleles starting at $39.95 and guitars starting at $99.00. Customers can also purchase all their musical accessory needs including microphones, tuners, amplifiers, headsets and more through Adorama.